Partners
Make
It Possible
ebook

This American Advertising Award-winning ebook was created to be an empowering, aspirational resource to educate new and potential Salesforce partners on how
their partner program works, why it's critical to the company's success, and best practices for successful partnerships. 

Role
Associate Creative Director & Copywriter

Year
2022

Client
Salesforce

Salesforce promotional graphic with two business people and a character in a bear costume walking together. Text reads: 'Partners make it possible. The ultimate guide to empowering digital transformation success with a Salesforce consultant.'
Illustration of two business professionals and a character in a costume walking towards a mountain scene with a flag on a peak, accompanied by the Salesforce logo.
Salesforce presentation contents page featuring an illustration of two silhouetted figures, a flag, and a mascot overlooking a sunrise. Sections listed include introduction, partner ecosystem, success groundwork, partnership case studies, and getting
Illustration of a person jumping across a waterfall with a bear holding a flag in the foreground, accompanied by text about Salesforce business transformation, emphasizing capability and success.
Title slide with text "The partner ecosystem, explained" and Salesforce logo.
Illustration of people and animals interacting with oversized objects in a stylized landscape, alongside text about maximizing customer success through Salesforce partner ecosystems and consulting value.
Salesforce document titled "Types of Partners" with text on consulting partners, independent software vendors, and areas of partner expertise. Features an illustration of a person and an animal character observing a pillar with a scenic sky view.
PowerPoint slide with text "3 Laying the groundwork for success" on a blue gradient background, featuring the Salesforce logo.
Illustration of diverse group in discussion with globe and location pins in background, accompanied by text on selecting a Salesforce partner, focusing on stakeholder requirements, skills, budget, location, and experts versus order takers.
Salesforce page promoting AppExchange for connecting with consultants. Includes an illustration of a person interacting with digital charts and a mascot. Offers guidance on using filters, Consultant Finder, and search features for finding partners.
Salesforce slide about evaluating partners with categories like rating, completed projects, and certified experts, featuring a graphic of a person looking at a lantern with a rising chart.
Salesforce slide with text "4 Proving the incredible power of partnership" on a purple background with cloud graphics.
Illustrated Salesforce marketing content featuring Partner Innovation Awards, with a purple-themed landscape, diverse characters, and case studies from Tuff Shed, Acts Retirement-Life, and GameStop.
Illustration with purple water-like flow connecting mountains and a green shed, featuring logos of Tuff Shed and Salesforce, accompanied by text about Tuff Shed's integration with Salesforce CRM for improved sales and production.
Salesforce case study on Tuff Shed implementing Salesforce Sales Cloud, featuring key performance metrics, a graphic with sales figures, a small shed illustration, and cartoon figures.
Salesforce page about Acts Retirement-Life Communities and CRM Science partnership, featuring text on connecting systems and seniors, alongside an illustration of people and landscapes.
Illustrated scene with two people on separate islands connected by a bridge, accompanied by a text block discussing digital transformation. Salesforce logo in the top left corner, highlighting increased engagement, revenue, and operational benefits a
Illustration of people ascending digital platforms with text discussing GameStop's partnership with DEG, an Isobar Company, for a marketing program transformation during the holiday season.
Promotional graphic from Salesforce describing GameStop's email marketing migration to Marketing Cloud by DEG. Lists achievements: scalable solutions, efficient data segmentation, real-time dashboards, personnel reduction, 74 million emails sent, 99.
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